Customer program
Phase: New Feature SubmissionWelcome to the Certinal Accelerated Voice of Customer Program (A-VOC)
A-VOC is Certinal Program to collaborate with our Customers’ for making the product comprehensive.
The process ensures that Certinal Customers’ have opportunity to actively participate in creating product roadmap.
- Submission window
- 2 - 6 June 2025
- Deadline
- Closes 6th June, 6:00 PM local time
- Entries
- One feature entry per customer organization
Two steps
Download the template, then send it back
The link to download the New Feature Submission template is shared below.
Download the feature submission template
The workbook you fill in. Enter details in the yellow cells only, and keep the format exactly as it is.
Download templateXLSX · 31 KB
Submit your feature
Send the completed workbook to the A-VOC team. Attach the file to your email and keep the filename unchanged.
Email your submissionAttach your completed XLSX
Guidelines
Guidelines for feature submission
- Download the Feature submission form from the link provided above in Step 1
- Update all the details appropriately & do not miss any sections to ensure submitted feature getting qualified to the next stage for Voting Submission
- You may only be able to enter details in the “Yellow Cells” in “Row #2” in each sheet
- Some quick tips for entering features
- Feature Name
- give a catchy name to the functionality to grab attention from other Customers. Keep it short, crisp and descriptive.
- Description of high-level Product functionality
- provide a detailed and elaborative explanation of the product functionality with examples if needed
- Business Justification
- provide a strong business use case & some justification related to solving some Key Business Performance Indicators
The full process
How A-VOC turns a submission into a roadmap item
The programme brief covers every phase of A-VOC and the timelines each one runs to, from feature submission through voting to roadmap consolidation.
PDF · 246 KB
Questions
Who to ask about the A-VOC process
Please write to below, if you have any questions on the AVOC process:
- Your TAM or Implementation manager
Your usual Certinal contact is the fastest route for anything specific to your organization.
- bizops@certinal.com
The A-VOC programme inbox, for questions about the process itself.